Calling agents

Reusable voice personas with scripts and knowledge.

Calling Agents are the reusable personas that power your calling campaigns. Design an agent once — its voice, personality, objectives, and knowledge — then deploy it across many campaigns for consistent conversations.

End-to-end operator flow

  1. 1Start: open this feature from the dashboard sidebar and confirm your prerequisites are connected in Settings.
  2. 2Configure: complete the required fields and selections for your target audience and objective.
  3. 3Launch: run the action immediately or schedule it for later based on your workflow.
  4. 4Monitor: watch status, history, and dashboard metrics to confirm progress and outcomes.
  5. 5Troubleshoot: if results stall, verify credentials, audience data quality, and feature-specific validation messages.

What defines an agent

Persona & objective

The agent’s role, tone, and the goal it drives every call toward.

Script & prompts

The opening, talking points, and objection handling it follows.

Knowledge

Reference material the agent can draw on, searchable so it answers accurately.

Creating and reusing agents

  1. 1Open Calling Agents and create a new agent with its persona and script.
  2. 2Add any knowledge or reference documents you want it to use.
  3. 3Save it, then select it when configuring a VoiceReach campaign.
  4. 4Iterate: refine the script and every future campaign using that agent inherits the improvement.

Tips

  • Use the knowledge search on the Calling Agents page to check an agent finds the right answers before putting it on live calls.